Staging Tips

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According to the 2021 Profile of Home Staging by the National Association of REALTORS (NAR), 82 percent of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home. And consider these numbers that demonstrate home staging is a common and effective industry practice that professionals feel confident spending money on:

• Staging the living room was found to be very important for buyers (46 percent), followed by staging the master bedroom (43 percent), and staging the kitchen (35 percent).
• Among buyers’ agents, having photos (83 percent), videos (74 percent) and virtual tours (73 percent) available for their listings was more important since the beginning of the COVID-19 pandemic.
• 23 percent of buyer’s agents said 23 percent of sellers’ agents reported that staging a home increased the dollar value offered by between one and five percent, compared to other similar homes on the market that are not staged.
• 31 percent of sellers’ agents said they staged all sellers’ homes prior to listing them for sale.
• 49 percent of sellers’ agents used a staging service.
• The most common rooms that were staged included the living room (90 percent), kitchen (80 percent), master bedroom (78 percent) and dining room (69 percent).
• The median dollar value spent when using a staging service was $1,500, compared to $300 when the sellers’ agent personally staged the home.